In the case of Colin Kaepernick, when one door — that being to the NFL — closed, another opened — this one to Disney. The corporation and the football player-turned-activist have partnered to bring new content to the companies’ platforms.
The former San Francisco 49ers quarterback’s Ra Vision Media production company will be working to develop scripted and unscripted stories that center on social injustice, race, and the quest for equity. The content will air across various Disney platforms including Walt Disney Television, Hulu, Pixar, and ESPN. The deal also promises to give minority producers and directors their time in the spotlight.
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The first project to come from the deal will be a docuseries that follows the last five years of Kaepernick’s life and for which he tapped sports journalist Jemele Hill to produce.
“I am excited to announce this historic partnership with Disney across all of its platforms to elevate Black and Brown directors, creators, storytellers, and producers, and to inspire the youth with compelling and authentic perspectives,” Kaepernick said in a statement. “I look forward to sharing the docuseries on my life story, in addition to many other culturally impactful projects we are developing.”
Source: Colin Kaepernick Partners with Disney to Develop More Diverse Stories
